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Location Cineplex Entertainment Home Office
City Toronto
Province Ontario [ON]
Title Summer Student - Marketing Assistant, SCENE
Position Description

SCENE®, the entertainment rewards program launched by Scotiabank and Cineplex Entertainment in 2007, is free to join and offers members an immediate 10 per cent discount on movie snacks and 10% more off Tuesday tickets, purchased at any Cineplex Entertainment location. With more than 4million members across Canada, SCENE enables members to earn and redeem points for music, movies, DVDs, movie downloads and concessions. Members can also accelerate their earning power with the SCENE® ScotiaCard® (debit card) and SCENE® VISA* card. Maritz Canada’s annual loyalty report found that SCENE leads all Canadian retail loyalty programs with 88% member satisfaction.Visit www.scene.ca to find out more.

SCENE has a summer placement opportunity available to assist with number of exciting acquisition and engagement activities taking place from May to August, 2013. We are looking for a Marketing Assistant to support the Marketing team during this busy time. This role reports to the Senior Marketing Manager, Acquisition & Awareness. This position is based out of the SCENE office, located at 100 Yonge Street, Suite 1601, Toronto, ON M5E 1J3.


Responsibilities will include providing general assistance to the team for acquisition and engagement initiatives, events, contest fulfillment, the collection of information for the execution of marketing campaigns and postmortem reports, community building through social media and general administrative support.
  • Work closely with the SCENE team to flawlessly execute assigned initiatives, including coordinating logistics, liaising with partners and vendors, event support  as well as positively representing the brand to ensure that the member experience meets expectations
  • Lead contest fulfillment for summer activities, including communication with potential winners (phone/email), managing waiver process and coordinating prize distribution
  • Support all aspects of various marketing campaigns including the gathering of information for briefs, presentations, and postmortem reports, trafficking of elements to various partners, proofreading of materials for production and maintaining files and samples for shared use
  • Support creation of partner presentations and execution of partner related initiatives
  • Work closely with the team to expand on community building initiatives through social media platforms such as Facebook and Twitter, including everything from building schedules to writing posts, managing uploads and representing SCENE per the established brand voice
  • Participate in Cineplex/Scotiabank team meetings and maintain a strong working relationships with their marketing teams
  • Support other SCENE marketing initiatives and provide administrative support as assigned
Required Experience:
  • Currently a student in marketing, business or related major with some marketing experience
  • Proficient with Microsoft Office software including PowerPoint
  • An avid user of Facebook, Twitter and other social media outlets
  • Ability to work in a team environment and jump in to offer assistance across all projects
  • Organized and able to handle multiple projects at once
  • Willingness to learn and enthusiasm for the brand
Interested applicants please apply today.
While we appreciate all interest, only those candidates selected for an interview will be contacted. As part of Cineplex Entertainment’s standard recruitment process, suitable candidate(s) will be required to undergo pre-employment screening as a condition of employment or promotion.
No Agency Calls Please